Top Pick Of The Week

March 13, 2012



Food Should Taste Good Sweet Potato Chips

Original Sweet Potato Chips from Food Should Taste Good have three flavored siblings. Photography by Elvira Kalviste | THE NIBBLE.

WHAT IT IS: Gourmet sweet potato chips in four varieties.
WHY IT’S DIFFERENT: Made from the best ingredients and cooked in small-batch kettles.
WHY WE LOVE IT: Great flavor, great crunch and better nutrition than conventional potato chips. And good looking, too.
WHERE TO BUY IT:  At retailers nationwide. See the store locator. Soon to be available on



The Best Sweet Potato Chips, From Food Should Taste Good

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REVIEW:  We’ve always been a bit thrown by the brand (and corporate) name, Food Should Taste Good. As a brand statement, why the conditional tense? Shouldn’t it be a resounding “This Food Tastes Great!”?

Because, have no doubt: Everything this company makes tastes great.

A prior Top Pick Of The Week, Food Should Taste Good tortilla chips are, to our palate, the best tortilla chip line. The company has raised tortilla chips to an art. In addition to excellent traditional yellow and blue corn chips, there are gloriously flavored tortilla chips: Cheddar, Hatch Chile, Hemp, Jalapeño, Jalapeño With Cheddar, Lime, Multigrain, Olive, Sweet Potato, Toasted Sesame, White Cheddar and The Works! (along with a brilliant, barely-sweet Chocolate that we worship—but America doesn’t get it, so few retailers carry it). The flavors are so spot-on that we can’t choose—we must have them all.

Now,  an equally applaudable achievement in chipmaking gives us a line of superb sweet potato chips. The chips are certified gluten-free, certified kosher (OU), non GMO and certified vegan, with nutrition benefits you’ll see below.

Original & Flavored Sweet Potato Chips

Thick, super-crunchy and addictive, the new line includes a plain sweet potato chip (Original) plus three flavors:

  • Barbeque
  • Salt & Pepper
  • Salt & Vinegar

The chips are perfection as is (plain), but you can serve them with salsa or other dip. More ways to enjoy them:

  • Everyday Fare. Serve them with burgers, salads, sandwiches and soups. We understand from Southern friends that potato chips are a popular sandwich ingredient for a crunchy effect—layered on top of the tuna salad, for example, with or without lettuce and tomatoes.
  • Snacks. Add protein to a snack of sweet potato chips by eating them with a container of plain yogurt or cottage cheese.
  • Canapés. Use the chips as a base for canapés: topped with tuna tartare, salmon mousse, dressed microgreens and/or sprouts or whatever inspires you. For example, pulse conventional tuna salad or egg salad into the consistency of a spread for the top of the chip. Garnish with sprouts, a circle of jalapeño (seeds removed) or a strip or diamond of bright-red roasted bell pepper.
  • Garnish. Crumble the chips to make a crunchy topping for casseroles and other dishes.

The review continues below, with sweet potato nutrition.

Also check out the article index, below.


Sweet Potato Recipes

Williams Sonoma: Potato The Sweet Potato Lover's Cookbook Well, Shut My Mouth!: The Sweet Potatoes Restaurant Cookbook,

The Williams-Sonoma Collection: Potato, by Selma Brown Morrow. Sweet potato pancakes, sweet potato bacon fritters, mashed sweet potatoes with bourbon, sweet potato gratin and more. Plus many white-potato recipes. More information.

The Sweet Potato Lover’s Cookbook: More Than 100 Ways
To Enjoy One Of The World’s Healthiest Foods
, by
Lyniece North Talmadgen. Appetizers, soups, main courses, sides—even breakfasts and desserts. More information.

Well, Shut My Mouth!: The Sweet Potatoes Restaurant Cookbook, by Stephanie L. Tyson. From the chef/co-owner of Sweet Potatoes restaurant in Winston-Salem, sweet potato recipes and other Southern favorites. More information.


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Sweet Potato Chips Nutrition

Made with the finest sweet potatoes and other ingredients—one bite will convince you that this is not marketing hype—sweet potatoes are a good-for-you food. Food  Should Taste Good chips are fried in sunflower oil, which has high monounsaturated fatty acid content (healthy oil!) and a high level of vitamin E (antioxidant!).

One serving—15 chips (Original flavor), at 150 calories—provides three grams of fiber. Here’s more of what you get:

  • Antioxidant Vitamins. Sweet potatoes are a rich source of potassium and vitamins A and E, two of the four top antioxidant vitamins (along with vitamin C and selenium).
  • Beta-carotene. Sweet potatoes are high in beta-carotene, the antioxidant carotenoid that colors them orange and is a powerful anti-carcinogen.
  • Low Sodium. One serving has 140 mg of sodium. The American Heart Association recommends 1,500 mg of sodium (salt) per day for people in good health (no hypertension, e.g.). But the average American’s daily salt intake is more than twice that: 3,436 mg.

Food Should Taste Good Barbeque Sweet Potato Chips

The second most popular potato chip flavor— Barbeque—finds a new calling as a sweet potato

  • Reduced Fat. Food Should Taste Good sweet potato chips have 25% reduced fat, compared to other sweet potato chips on the market. The company’s innovative centrifuge equipment spins out unwanted fat. 

Get A Coupon

The chips are available in grocery stores nationwide. The suggested retail price is $1.29 for the 1-ounce bags and $3.49 for 4.5-ounce bags.

There’s a store locator and a $1.00 coupon opportunity on the company website.

And enjoy some delicious sweet potato chips.

— Karen Hochman

FOOD TRIVIA: The sweet potato is not a true potato; it’s a distant relative. Check out these sweet potato facts.

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